The extensive Corporate Reputation and Responsibility survey carried out annually in Finland (TNS Gallup 2013) indicated that consumers consider Paulig to be one of the most responsible companies. In the survey, which was conducted at the end of 2012 for the third time, Paulig got the best ratings for the food industry and rose to second place for all sectors. Consumers had a total of 57 companies to assess, representing six different sectors of the economy: finance, retail, services, housing and energy, and food and other industry. The total number of ratings given was over 22,000.

The survey results show that there is still great variation in the levels of reputation, both between the sectors and between companies. Responsibility has a growing significance in forming a reputation. Also, interest in responsibility has increased, and the general public is aware of responsibility on a broader front than before.

Finland’s top 10 companies for reputation:

• Kone
• Paulig
• Fiskars
• Fazer and Konecranes
• Alko
• Stockmann
• Snellman
• Veikkaus
• Orion ja Valio